Entrepreneurial Institute

The Week Ahead at the Leslie eLab

Hi everybody,

The temperatures are dropping and that is a good reason to stay inside, in the Leslie eLab, that is. I hope that since we opened our doors in September you have had a chance to swing by, see the space, and get inspired to build your startup here! If you haven't, just come on over for a steamy cup of coffee or hot chocolate, join fellow startup entrepreneurs working on startups, and attend one of our awesome events! Make sure not to miss these:

> See a complete list here

Monday, October 27
NYU Alumni Entrepreneurs: How to Get Hype for Your Startup
 6:15pm - 8:00pm
Learn from J. J. Colao, former Forbes reporter and founder of a PR firm, the best way to craft a story for your company, how to get good news coverage, and how you can find the best PR firm for your startup!

Tuesday, October 28
Tea With Strangers - A Conversation With Ankit Shah
6:15pm - 7:45pm
Who doesn't like tea? Ankit Shah certainly does! Come and listen to his stories, what it is like to accidentally start a movement, and what he has to share about social entrepreneurship.

Thursday, October 30
Talking to Humans Book Launch: Success Starts with Understanding your Customers
 5:00pm - 6:30pm
Do not miss this event!!! Join us for an intimate conversation with Giff Constable and NYU’s own Frank Rimalovski, the authors of Talking to Humans: Success Starts with Understanding Your Customers.
Talking to Humans is a thoughtful guide to customer discovery driven product and business model development that lies at the foundation of successful start-ups. Talking to Humans offers concrete examples on how to how to recruit candidates, how to conduct interviews, and how to prioritize learning from customers. Don’t waste your time building products that your customer may not want. Before you write your first line of code, pitch to investors or build a prototype, do your self a favor, and read this book!

> See more events here...

Oh, and if you are looking for teammates, developers, or people with other skills to join your startup, make use of our new Need It/ Got It wall, where you can post what you are looking for or what skills you want to share! Start building now!

Have a great week everybody,