Is This a Thing? Coming Up With a Brilliant Business Idea

What you'll learn:

• Set your goals and define what success means to you
• State your business idea
• Test your business idea with hyper efficiency
• Decide whether to continue pursuing your idea and apply to a Startup Bootcamp

About the Speaker: Dana Mauriello (Stern Faculty) is a serial entrepreneur. She started her career developing products in the beauty industry before pivoting to building tech start-ups that meet the needs of small business owners. She has built a crowdfunding company, held executive roles at Etsy, consulted to Google's Sidewalk Labs on the needs of SMBs, run an inventory management start-up, and most recently started and sold a company helping teens start their first business. She is a long time mentor at NYU.

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The NYU Entrepreneurial Institute provides reasonable accommodations to people with disabilities. Requests for accommodations for events and services should be submitted at least two weeks before the date of the accommodation need. Please email zgb215@nyu.edu for assistance.

NOTE: THIS EVENT IS ONLY OPEN TO CURRENT NYU STUDENTS, FACULTY, & STAFF. EACH ATTENDEE WILL BE REQUIRED TO SIGN IN WITH THEIR NYU ID CARD