MGMT-GB 3339 Creative Destruction Lab Course:
Students will learn about the formation, financing and management of disruptive startups through live cases, hands-on experience and workshops. The course will be centered on student observations of the interactions of startup founders and their potential investors. After familiarizing themselves with the startups, students will apply basic analytical tools, drawn from management, economics and finance to evaluate the size of markets, attractiveness of industries, financing options of early-stage ventures, sustainable competitive advantage of proposed strategies, and the risks and potential of ideas. Along with the experiential component, the course will introduce students to a framework for developing an entrepreneurial strategy. Due to the course’s special circumstances, which involve working with new companies seeking capital: 1) students sign a non-disclosure agreement, 2) penalty is imposed for missed classes, 3) interested students must apply to the course to be considered. The course will run over the Fall and Spring and is delivered in conjunction with the Creative Destruction Lab (CDL) program. Interested students should familiarize themselves with the CDL and its various activities prior to applying.