Entrepreneurship & Innovation Courses & Degree Programs

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College of Global Public Health
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NYU Abu Dhabi
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Shanghai
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College of Global Public Health
GPH-GU 2296 Public Health Innovation and Entrepreneurship (Offered Spring 2019): This course helps current and future public health practitioners develop skills to create innovative, sustainable, and scalable solutions that address public health challenges. Student teams explore gaps in the availability, accessibility, acceptability, adequacy, and appropriateness of health-related goods and services in target communities and propose innovations that would narrow those gaps and improve health outcomes. Then, using a stepwise, structured approach, the teams develop and refine a business model for the innovation.
PADM-GP 4188 The Business and Psychology of Social Entrepreneurship: Roll up your sleeves. This course is about addressing social problems and changing the world by using your signature strengths in the service of others. We will examine the ever-evolving theory and practice of social entrepreneurship around the globe, covering multiple change-making roles required for successful social entrepreneurship, including the visionary, the infrastructure engineer & manager, and the media & arts contributor. To this end, you and a small team of your peers will be invited to collaborate on a social enterprise business plan of your own design. The semester will progress as an informal laboratory where you will be required to use both sides of your brain observing, experimenting with, and helping shape what it means to be a social entrepreneur.
UGPH-GU 80 Public Health Entrepreneurial Ventures: A new GIPH course focused on creating sustainable and scalable Public Health business models, either as stand-alone entities or within a larger corporation. Teams of undergraduate students will explore specific Public Health needs that can be addressed via innovative, entrepreneurial ventures and gain increased business and entrepreneurship skills in a Public Health context.
UGPH-GU 90 Topics in Public Health: Controversies and Debates: A new GIPH course focused on creating sustainable and scalable Public Health business models, either as stand-alone entities or within a larger corporation. Teams of undergraduate students will explore specific Public Health needs that can be addressed via innovative, entrepreneurial ventures and gain increased business and entrepreneurship skills in a Public Health context.
Courant
Degree Program: MS-CEI: Master's of Science in Computing, Entrepreneurship and Innovation: The new MS program in Computing, Entrepreneurship, and Innovation (MS-CEI) is offered jointly by the Courant Institute and the Stern School of Business. The MS-CEI is designed to train future generations of technology entrepreneurs in the fundamentals of computer science and entrepreneurship.
Gallatin School of Individualized Study
CLI-UG 1479 Social Enterprising: Redefining Social Change: Social entrepreneurs around the world are redefining the way we tackle social problems using effective business acumen and human capital. For these renegades, it is not business as usual, they are breaking out of the old corporate model and are developing new organizational patterns and markets. This course teaches the fundamentals of turning a powerful problem solving idea into a responsible enterprise with a blended social and financial value. From conducting research, community organizing, developing a business plan, crafting a viral marketing and fund raising campaign, and measuring impact, advance students will learn about the essential tools, practices and challenges to develop the capacity and sustainability for a social enterprise. Students are expected to develop and present a project proposal.
IDSEM-UG 1527 Finance for Social Theorists: Why are some private, profit-making institutions “too big to fail?” Where is the Shadow Banking System? What is Minsky moment? The objective of this course is to provide students with conceptual, interpretive and analytical tools to understand finance. The approach is interdisciplinary and interpretive, drawing upon political theory, economics, psychology, basic statistics and accounting. For example, we use the subprime crisis to explore core concepts associated with credit, banking, business ethics, monetary policy and macro economics. We reference key ideas from familiar texts and also take up contemporary debates in finance. The aim is to help students become more literate and numerate as economic and social agents. Readings include Adam Smith, Wealth of Nations (excerpts); John Stuart Mill, Principles of Political Economy (excerpts); Peter Bernstein, Against the Gods: The Remarkable Story of Risk and Nassim Taleb, Fooled by Randomness: The Hidden Role of Chance in the Markets and in Life, as well as journal articles and pieces from the contemporary financial press. There is also an entrepreneurial team project.
IDSEM-UG 1855 Creativity, Innovation, Entrepreneurship: The course will help students explore images of the self, economic notions of the good life and of society implicit in different ways that CI&E get parsed. Students will examine the anatomy of start-ups as well as intrapreneurship — the fostering of an entrepreneurial internal culture.
IDSEM-UG 1936 Entrepreneurs, Robber Barons, Salesmen & Frauds: The American Business Tradition: Throughout American history, the image of business has been fraught with social meaning. Businesspeople appear in the popular imagination as canny, practical geniuses; ruthless autocrats; master manipulators of consumer desire; and con artists, seeking to scheme a gullible public. This course will look at the ways that business people have thought about themselves, the ways that others have seen them and the various ways of considering the social role of business. We will proceed by looking at a different aspect of business history each week, usually through the lens of the biography of a particular individual or company. We will move from slavery and capitalism in the antebellum era, through the railroads of the late nineteenth century, to Henry Ford and mass production, and then consider Wal-Mart, the rise of finance and the business career of Donald Trump
IDSEM-UG 1993 The Detroit Cycle: 21st Century Reinvention(s)(Offered Spring 2019): This course examines the ways in which Detroit has been imagined, represented and parsed in literature, documentary film, political discourse and historical narratives: first as the “Stove Capital” (1850s), as a “Coach and Carriage” center (1890s), as the “Motor City” in the early decades of the 20th century, as the “Arsenal of Democracy” during World War II, as “Motown” in the postwar period, as “The Murder Capital” in the 1970s, and as a “Third World” city on the brink of bankruptcy in the 1980s and 1990s. Today it is touted as “The Renaissance City,” but in what is the present-day optimism rooted? Is it “boosterism” and wishful thinking? Or will Detroit “rise again” through creative experimentation and entrepreneurial innovation?
PRACT-UG 1301 Practicum in Fashion Business (Offered Spring 2019): The fashion industry’s need to navigate the complex demands of globalization and technology requires a creative approach that connects business, design, innovation and the customer. This course is designed to provide students interested in the fashion industry an understanding between the essential connections of brand development; creativity and innovation; competition and how to effectively navigate; changing customer expectations/needs and evolving spending habits; and cultural movements and customer trends.
Graduate School of Arts and Science
CSCI-GA 2840 Entrepreneurship Capstone (Offered Spring 2019):
ECON-GA 1801 Indust Organization I: Technological innovation, diffusion, research and development, firm behavior, market structure, and entry and exit of firms. Entrepreneurial choice. Schumpeterian competition.
ECON-GA 3402 Colloquium On Market Institutions & Eco Procs (Offered Spring 2019): Discussion of current research in the Austrian economics tradition. Themes treated include subjectivism, the market as dynamic process, and entrepreneurship. Ideas are applied to both micro and macro issues. Discusses papers written by students and by faculty from New York University and other universities.
JOUR-GA 1070 Digital Newsroom (Offered Spring 2019): This class will allow graduate students to develop a comprehensive set of skills that will prepare them for a career in video journalism. This is a holistic course that will expand the scope of the newscast and meet the needs of a wide range of students. It will also introduce the idea of entrepreneurial journalism for those students with a video emphasis. Students will be able to develop their reporting and writing skills, achieve fluency with a wide range of newsroom production tools and gain basic understanding of how to produce a newscast and, through a rotation, focus more heavily on field reporting, advanced editing and camera techniques, and live reporting. The class will also encourage media crossover and experimentation.
JOUR-GA 1190 Entrepreneurial Science Journalism: This is a project-based course to introduce students to business skills that will help them thrive as science journalism reinvents itself for digital platforms. Through research, interviews and exercises, students gain a foundational knowledge of how to build and defend a business concept.
NYU Abu Dhabi
BUSOR-UH 1007 Introduction to Entrepreneurship (Offered Spring 2019): Introduction to Entrepreneurship is an introductory course intended to provide students with a foundation in terms of the role played by entrepreneurs and entrepreneurship in the 21st century global economy. The students will get an understanding of what entrepreneurship is, they will develop entrepreneurial skills and eventually write a real-life business plan, which they can further develop after the course. During this course we will focus on the creation of new businesses, the ways that they come into being, and what determines their success. This course is a mix of theory and practice and also integrates a number of other disciplines such as finance, strategic management, marketing human resource management, economics and psychology.
CADT-UH 1005 Creativity and Innovation: The heart of this course is the Personal Creativity Project – an opportunity for students to actively practice creativity by designing and executing a project of their choice. Students will develop a personal creativity philosophy, based on the fusion of readings, study, discussion, and experience.
ECON-UH 2512 FinTech Innovation: Finance, Technology, Regulation (Offered Spring 2019): FinTech innovation is the hottest topic in Financial Services and touches all aspects of industry transformation. Digitizing a financial institution or competing with established players requires an interdisciplinary approach. For FinTech entrepreneurs and investors to be capable of creating or evaluating innovative business models that can generate revenues they need to possess knowledge on 3 key areas: Finance (quantitative methods and behavioral finance), Technology (artificial intelligence, blockchain, API) and Regulation (MIFID2, PSD2, GRDP). In this course we will cover these key three areas and study their implications for FinTech founders and investors, established financial institutions and regulators.
ECON-UH 3500 Topics in Entrepreneurship and Finance: In this course students work through academic research papers in the area of XX that are closely connected to the research interests of the professor. One of the outcomes is a research proposal that each student prepares. Students can take multiple versions of this course for credit.
ECON-UH 4050 Capstone Seminar - Entrepreneurship and Finance: By reading and discussing research papers in a specific subfield of Entrepreneurship or Finance students acquire familiarity with current research methods and topics. Topics vary from semester to semester
ENGR-AD 297J Innovation and Entrepreneurship: The course helps students gain the tools and knowledge to develop a comprehensive new venture that is scalable, repeatable and capital efficient.
ENGR-UH 1021J Design and Innovation: The course introduces students to concepts of innovation, sourcing, shaping, and evaluating ideas and inventions. The labs require students to use existing innovations to create and build prototypes of new technology/design products, with real-life constraints.
ENGRN-UH 1111J Innovation and Entrepreneurship: (Formerly ENGR-AD 297J) NOTE: This course is open to NYUAD students only. By taking this course, students gain the tools and knowledge to develop a comprehensive new venture that is scalable, repeatable and capital efficient. The course helps students formulate new business ideas through a process of ideation and testing. Students test the viability of their ideas in the marketplace and think through the key areas of new venture. The first part of the course helps students brainstorm about new ideas and test the basic viability of those ideas through of process of design and real world tests. After an idea is developed students work towards finding a scalable, repeatable business model. The course covers customer discovery, market sizing, pricing, competition, distribution, funding, developing a minimal viable product and many other facets of creating a new venture. The course ends with students having developed a company blueprint and final investor pitch. Course requirements include imagination, flexibility, courage, getting out of the building, and passion.
LAW-AD 224J Law in Entrepreneurship: The course provides students with the fundamental and practical knowledge of legal competitiveness for enterprises and will introduce them to a broad range of legal issues encountered by founders and business executives and will also help them develop a set of analytical perspectives for making judgments when such issues arise.
LAW-UH 2120J Law in Entrepreneurship: Formerly LAW-AD 224J) Law in Entrepreneurship seeks to prepare students for the interconnectedness of global startup organizations and the internal and external legal environments. The course will provide an introduction to entrepreneurial strategy with a focus on law as a basic framework. The course will provide students with the fundamental and practical knowledge of legal competitiveness for enterprises and will introduce students to a broad range of legal issues encountered by founders and business executives and will also help students develop a set of analytical perspectives for making judgments when such issues arise. Students will act in the roles of key decision-makers or their advisors and solve problems related to the development of the competitive advantage of the enterprise in a given market. While the chief concern of those who create and manage businesses of any kind is often in the mechanics of the business itself, law is an integral part of running the machine that is an enterprise. It is law that sets certain standards for the setting in which a business operates and provides the framework to codify the business’ own standards. Thus, insight into the law becomes a significant tool in the business leader’s repertoire. It allows you to be mindful of the business’ limits and knowledgeable about in what manner the business can be strengthened. Students will visit Proctor & Gamble, the Abu Dhabi Courts, and meet the Tourism and Promotion Manager from TCA and speaker at the World Economic Forum
LEAD-AD 115J Critical Issues in Social Entrepreneurship: Innovations in the Middle East: This course provides an introduction to the topic through discussion of how social entrepreneurs develop their ideas of social and environmental innovation, how they fund/finance their ventures, the ways in which they overcome the challenges of integrating various levels of economic performance with social/environmental impact and the types of organizations social entrepreneurs create (for-profit, non-profit, cooperative, hybrid, etc).
LEAD-AD 212 Special Topics in Leadership and Social Innovation: This course is taught by leading management and policy scholars from around the world who are in residence in Abu Dhabi. The content is oriented toward the scholar’s expertise and the evolving landscape of leadership, entrepreneurship, and innovation.
LEAD-AD 300 Business Acceleration and Disciplined Entrepreneurship: The course provides a framework for teams to move from an idea about a product or service to forming a viable company. Our process will allow students to understand their idea, the competitive landscape, the scale and economics of their potential business and have a sense of customer needs as it relates to their product or service.
LEAD-AD 501 Entrepreneurs in Training: The purpose of the course is to enable student entrepreneurs to research and develop a viable, realistic business proposal for a start-up company in the UAE. An inaugural, NYUAD Entrepreneurs in Training Advisory Board has been commissioned to guide and evaluate the progress of the business proposal.
LEAD-UH 1001J Critical Issues in Social Entrepreneurship: Innovations in the Middle East: Formerly LEAD-AD 115J) Social Entrepreneurship is a dynamic and growing field that may be defined in various ways, yet at its core is about using evolved business thinking and practices to change the world. This course provides an introduction to the topic through discussion of how social entrepreneurs develop their ideas of social and environmental innovation, how they fund/finance their ventures, the ways in which they overcome the challenges of integrating various levels of economic performance with social/environmental impact and the types of organizations social entrepreneurs create (for-profit, non-profit, cooperative, hybrid, etc). Through a "deep dive" case study of a leading social enterprise, Sekem Group in Egypt, students will explore the relevance of social entrepreneurship in a changing world and heighten our understanding of the potential we each hold to be "change makers."
LEAD-UH 3001 Business Acceleration and Disciplined Entrepreneurship: (Formerly LEAD-AD 300) This course provides a framework for teams to move from an idea about a product or service to forming a viable company. Students will walk through initial customer discovery, market size, customer value, marketing to customers and many other areas. The process will allow students to understand their idea, the competitive landscape, the scale and economics of their potential business and have a sense of customer needs as it relates to their product or service.
Leadership and Social Entrepreneurship: The courses in this pre-professional area are designed for students to study the dynamics of social innovation, organizational change, and transformative leadership — with a particular focus on the not-for-profit and government sectors.
SRPP-AD 122 Entrepreneurship: The seminar introduces the classical and contemporary writings on the rise of entrepreneurial capitalism in the West and the global diffusion of modern entrepreneurial spirit and firm. We then focus on research on entrepreneurship using secondary sources and data available through the internet.
SRPP-UH 1614 Entrepreneurship: (Formerly SRPP-AD 122) Whether as heroes or agents of creative destruction, entrepreneurs and their innovations have had a transformative influence on modern economic growth and the wealth of nations. The first part of the seminar introduces the classical and contemporary writings on the rise of entrepreneurial capitalism in the West and the global diffusion of modern entrepreneurial spirit and firm. Classical approaches pioneered the study of modern entrepreneurship in its rational orientation to profit making through innovative activity. Contemporary approaches shift the emphasis away from analysis of individual attributes and agency to focus on examining the role of social networks, organizational forms, and institutional environment in facilitating entrepreneurial activity. The last part of the seminar will focus on research on entrepreneurship using secondary sources and data available through the internet.
SRPP-UH 1617 Sociology of Entrepreneurship: Entrepreneurship is the principal source of economic development, technological innovation, and creation of wealth and jobs in market economies. This course is concern with entrepreneurship, with a special emphasis on the recent work by sociologists and sociologically-oriented organizational theorist that investigates central questions in entrepreneurship. Throughout the semester, we will understand various ways in which the social sciences have provided theoretical insights into entrepreneurial behavior in its broader social, institutional, technological and cross-national contexts. Furthermore, we will also understand entrepreneurship from more practical view by utilizing case studies. Additionally, we will explore timely important topics related to entrepreneurship, and identify sources of data / information during the last few classes.
Rory Meyers College of Nursing
NURSE-GN 3359 STEM Nursing Innovation: This transdisciplinary graduate seminar will focus on human-centered informatics that emphasizes design innovation through team project-based learning and applied research and development activities in health, technology, and education. This course is suitable for advanced graduate students with diverse backgrounds from multiple disciplines. It will leverage research methods and skills at the nexus of Nursing and Science, Technology, Engineering, and Math (STEM), as well as in Education, Design, Entrepreneurship (Lean Launch Pad), to advance evidence based problem solving and decision making in clinical and everyday health care environments (e.g., mhealth, assistive robotics, and smart homes). Research methods will span ethnographic need finding, ideation, rapid iterative design strategy, value centered design, context and affect aware human computer interaction, and design and evaluation of empirical studies, tailored to the specific needs of teams’ project based activities.
NURSE-GN 3360 NYU-X Lab Practicum: Health Technology Education and Innovation (Offered Spring 2019): This research laboratory practicum bridges traditional university silos through transdisciplinary collaboration and experiences on a variety of innovative projects in the NYU-X Lab. The NYU-X Lab allows open access to unique education and research opportunities. The student will join a transdisciplinary team and will work on innovative projects in the areas of health, technology, education, engineering, robotics, product design, policy, and entrepreneurship. Laboratory experiences will be guided by ongoing/available NYU-X projects and the unique learning needs, skills and interests of each student, such as programming, coding or assembly involved in projects (electronic fabrication, system integration, etc.)
NURSE-UN 1306 Professional Nursing/Social Change: Principles/Practices of Social Entrepreneurship: The focus of this honors course is to provide highly qualified students with an experiential learning experience to gain the knowledge, leadership skills and attitudes to promote nurses’ contributions to society. The course will use a seminar format to discuss foundational works from the social sciences and nursing to examine the structural and contextual factors that influence social justice, health disparities, and civic engagement in the United States. Students will gain knowledge and skills to develop a business plan and the leadership abilities to improve their effectiveness as agents of social change. Honors scholars will enhance a community partner’s activities by developing a service learning project incorporating the best available evidence. Admission to the honors course is based on a competitive application
School of Professional Studies
ADAV1-UC 1010 Designing Data: Infographics: This course focuses on how to merge data, technology, and design in order to convey exciting, engaging, and informative imagery for a wide variety of businesses and organizations. Students learn how to gather data, identify significant “story” points, and use digital design tools to create infographics for target audiences.
DEVE1-GC 2010 Entrepreneurship & Innovation in Re Develop (Offered Spring 2019): The Purpose of this course is to explore in-depth the numerous facets of new venture creation and growth and to foster innovation in real estate development projects. This course analyzes the unique financial, legal, political, and organizational issues associated with entrepreneurial real estate development.
DGCM1-UC 2220 Digital Media Management (Offered Spring 2019): This course provides a systematic introduction to digital media management by focusing on the competitive strategy and operational aspects of media industries. The course prepares students for leadership and management positions as well as entrepreneurial activities in interactive and digital communications. Specific attention is given to the creation and maintenance of competitive advantage, media segmentation, and the management of innovation. Principles are applied to practice through the use of real-world case studies.
GCOM1-GC 3015 Pro Sem: Entrepreneurial Thinking: Offers a dynamic study of entrepreneurial thinking and how it applies to successful ventures and alliances in the graphic communications industry. Topics include: conception, start-up, growth stage, managing resources and long-range planning.
GLOB1-GC 2292 Entrepreneurship in a Globalized World (Offered Spring 2019): This course helps in converting problems into opportunities through a process that helps one hone their strategy and execution. This class will empower students with the key process of global innovation and how to turn ideas into sustainable businesses.
GLOB1-GC 2481 Hacking for Energy: Hacking for Energy is a semester-long graduate-level course designed to provide students a better understanding of some of the key challenges in creating a cleaner, more efficient energy industry. While in the course, students propose and iterate business and technical solutions to real-world challenges being faced by industry and policy stakeholders in the NYS energy economy. Past Industry Hosts have included Bright Power, Con Edison, GE, IBM, Tesla, and more. Students learn from working together in teams (teams are required), and the course represents a unique and important experiential learning opportunity via the Lean Startup methodology to help identify a solution to one of these key problems and assess the viability of that solution. Students learn about the start-up world, and the course provides exposure to potential employers in the energy industry. To be considered for this course, students must apply in teams through a competitive application process managed by the department.
HRCM1-GC 2430 Small Business Coaching (Offered Spring 2019): This course is designed for individuals who are interested in establishing and growing a small business as a professional coach. This course will cover how to build, maintain and sustain a thriving coaching practice. Students will be presented with and develop ideas, strategies and techniques focusing on best practices for small business development. It will focus on how to build and maintain their own coaching business by exploring the following: business models, income streams, financing strategies, accounts payables, cash flow, investing in your business, developing new billable services and products, pricing and marketing/sales strategies and techniques, and social media presence
HRCM1-GC 2600 Making Social Entrepreneurship Happen: This course teaches the process of social entrepreneurial problem-solving, along with some of the practical, nitty-gritty skills required for a value-centered career and empowers students as change agents, to make a difference starting right now.
HRCM1-GC 3020 Rapid Change & The Entrepreneurial Org:
HSASU-UC 41 Integrated Marketing: Innovation and Strategy: This course, for high school students, will briefly touch upon the new role of interactive and digital marketing, and the critical part they play in today's business environment.
HSASU-UC 64 Entrepreneurial Problem Solving: This course aims to prove that everyone can learn how to find solutions to problems that may ultimately develop into successful businesses, which can create change in our world. This class is social and interactive in nature.
INTG1-GC 1060 The C-Suite Perspective: Leadership & Int Mktg: This course focuses on the role of the C-Suite leadership and how the competing demands of those roles shape the organization. Students explore the differences between leadership and management and gain understanding of relevant C-Suite practices. Throughout the course, students examine the role of vision, mission, values, and organizational culture in guiding the organization. Topics include risk analysis, scenario planning, leadership models, influencing organizational culture, building relationships and networks, critical thinking, investor relations, crisis evaluation/mitigation, stakeholder analysis, negotiation and persuasion, and entrepreneurship.
ISMM1-UC 710 Project & Innovation Management: This course focuses on how to use project management methodologies and tools within the information systems development process. Students learn how to control project budgets and completion schedules, how to motivate the project team for greater productivity, and how to avoid potential people problems.
LRMS1-UC 585 International Entrepreneurship (Offered Spring 2019): International Business is no longer the (almost) exclusive domain of large multinational corporations. Increasingly, small 'start-up' firms are having a significant impact on cross-border commerce. Reflecting this development, this course has two main goals. The first is to help students understand the particular challenges of entrepreneurial action in international context. The second is to provide an educational vehicle for developing a draft international business plan for future use in seeking venture capital and other support.
LRMS1-UC 718 Technological Entrepreneurship: This course investigates the principles and models of technological entrepreneurship inside and outside of the corporate environment. Strategies for marketing and selling new technological innovations are also investigated.
LWSO-SHU 205 Law & Entrepreneurship: This would be an introductory course covering all of the main legal challenges in starting a new global business. This course is designed to provide a broad understanding of the judicial systems as well as the legal issues entrepreneurs face outside of the system (e.g., formation, ownership, product risk, intellectual property protection). To show these challenges and principles, assignments for the course include readings, case discussions, and interaction in presentation sessions as presenters and questioners. It is not enough for students to learn mere legal rules; this course endeavors to teach them how to understand how said rules apply in a real world setting and how entrepreneurs can use the law to minimize risk and liability. Thus, in addition to the lectures and readings each week, there is a case study that demonstrates how legal issues work in the context of a global start-up business.
MASY1-GC 1220 Financial Management (Offered Spring 2019): This course covers current financial and managerial accounting methods and their function within the information system of decision making. Topics include accounting theory and concepts, financial statement analysis as well as financial analysis for evaluation and decision-making. The course also focuses on capital investment analysis, financial models, and the legal ramifications of technological advances in the finance industry. Students learn to apply financial management principles, techniques, and best practices to analyze a firm’s finances. The course prepares students to study financial risk management and entrepreneurship.
MASY1-GC 3310 Strategic Management of Technological Innovation: This course is designed to enable the potential manager to deal with the demands of strategic planning in a technology-driven organization. It addresses such concerns as minimizing the R&D cycle, assuring smooth transition from design to production, innovation streams, and technology and business strategy.
MASY1-GC 4200 Innovation & Entrepreneurship (Offered Spring 2019): This course teaches students how to develop a structured business plan using entrepreneurial best-practices to integrate their innovative concept and capitalize on their opportunity.
MEST1-UC 6012 Social Media (Offered Spring 2019): Social media is calling into question traditional media models and providing new ways to facilitate meaningful exchanges and value creation in both the commercial and public spheres. It requires new ways to conceptualize communication flows and strategies and to understand how they influence cultures, economies, and society as a whole. Social media also requires new skills t conduct successful commercial and grassroots operations and campaigns. This course introduces the student to new developments in social media technologies and techniques; discusses the key communication and economic attributes that power this medium; helps them understand how social media can be used as part of an organization’s communications strategy; identifies key skill sets and knowledge students can acquire for entrepreneurial innovation and employment in this area, and lastly; exposes them to some of the legal, privacy, and other unfolding social concerns that accompany this dynamic new medium.
PUBB1-GC 3561 Publishing Start-Ups: Strategies for Success (Offered Spring 2019): The expansion of digital distribution has opened many new doors for publishing entrepreneurs interested in creating start-up media businesses. What does it take to create a potentially successful start-up? What is the ideation and review process, the value proposition, and the marketplace? What publishing start-ups have worked, and which failed—and why? In this course, we will take a close look at companies such as Pottermore, Scribd, Oyster, BookRiot, BookBub and Epic. While the primary focus will be on book startups, we will also look at magazine media and social media/technology start-ups. We will hear from entrepreneurs in the field, as well as venture capitalists who take chances on these companies. What are they looking for? What are the variables that matter? This course will be a road map to start-ups and a valuable introduction to the concepts discussed in the Capstone course.
REAL1-GC 3410 Entrepreneurship & Innovation in Re & Dev (Offered Spring 2019): This course explores numerous facets of new venture creation and growth and to foster innovation in real estate development projects. Specifically, this course analyzes the unique financial, legal, political, and organizational issues associated with entrepreneurial real estate development.
TCHS1-GC 3030 Entrepreneurship for Hospitality & Tourism: This course reviews the individual characteristics needed by the prospective entrepreneur and the physical, demographic, economic, and financial environment of the new venture. Special emphasis is placed on identification of funding sources and the concept of risk management.
TCHS1-GC 3425 Entrepreneurship: This course examines an entrepreneurial process as it relates to the hospitality industry. Topics include opportunity recognition; entry and marketing strategies; the elements of successful business plans; venture capital, debt and equity financing techniques; organizational structures; and legal and tax considerations.
TCHT1-UC 1050 Entrepreneurship (Offered Spring 2019): This course will examine the challenges and opportunities associated with starting a new hospitality or tourism business venture. Emphasis will be on planning and developing a hospitality or tourism business as either a private or non-for-profit venture.
TCHT1-UC 1602 Business Development III (Offered Spring 2019): An analysis of the challenges faced and skills necessary in running a small organization or making changes within a large one from the perspectives of marketing, finance, law, and human resources. Topics covered included: the principles and procedures for starting a business, changing corporate structures, franchising, media strategies, making businesses successful over the long term, making effective changes in organizations, leading an organization, and the dimensions of entrepreneurial behavior.
TCSM1-UC 1050 Entrepreneurship in Sports: Students develop an idea for a sports business and then determine whether or not the idea is feasible. Special emphasis is placed on discovering and evaluating opportunities, developing appropriate business concepts; determining and acquiring needed resources, and managing the start-up and growth phases of new business creation.
TCSM1-UC 1602 Business Development (Offered Spring 2019): An analysis of the challenges faced and skills necessary in running a small organization or making changes within a large one from the perspectives of marketing, finance, law, and human resources. Topics covered included: the principles and procedures for starting a business, changing corporate structures, franchising, media strategies, making businesses successful over the long term, making effective changes in organizations, leading an organization, the dimensions of entrepreneurial behavior.
Shanghai
BUSF-SHU 10J Creativity and Innovation: This course is about fostering a culture of creative thinking that provides the framework and motivation to generate those strategies and execute those solutions. The course provides many opportunities to apply these new ways of thinking through class exercises and a course project, where you will develop innovative solutions for a chosen topic.
BUSF-SHU 204 Innovation and Design: This course will focus on developing breakthrough design thinking, an essential element of such companies’ creative culture. The course provides many opportunities to apply these new ways of thinking through class exercises and a course project, where students develop creative concepts for an assigned topic
BUSF-SHU 211 Design Thinking: This course takes an up-close and personal look at the origins and spread of design thinking, helps you understand the strengths and weakness of the method, and shows you how to use it to solve anything creatively. At the heart of design thinking is collaboration. Get ready to learn from your friends, embrace the power of storytelling, and make things that matter. 
BUSF-SHU 232 Entrepreneurship Explored (Offered Spring 2019): An entrepreneur is someone who is always on the lookout for problems that can be turned into opportunities and finds creative ways to leverage limited resources to reach their goals. In this course, students will explore fundamental concepts, theories, and frameworks of entrepreneurship. Through cases, articles, guest entrepreneurs and team challenges, students will gain expertise in how to identify and evaluate opportunities; interpret, analyze, and build financial models; live life as an entrepreneurial leader; and create a new product or service. This course is not just for students who want to be entrepreneurs. Anyone who wants to create and sustain positive change should enroll. Prerequisite: None
Steinhardt
EDCT-GE 2116 EdTEch Entrepreneurship (Offered Spring 2019): This course is an introduction to entrepreneurship in education where students learn how to critically evaluate ideas, companies, and markets related to educational technology, especially in relation to some of the key problems and challenges of educating all people to their fullest potential. Students hear from guest experts, explore in-depth case studies, and do field work with companies in the NYU Edtech Accelerator.
FOOD-GE 2106 Social Entrepreneurship in Sustainable Food Business: This course introduces students to the concepts, frameworks & models to systematically build successful, socially-conscious businesses that are both sustainable & public health-driven. The course will also provide access to domain-specific resources including key industry participants, industry experts & research partners.
MPAMB-GE 2205 Entrepreneurship for The Music Industry: Introduction to the discipline of entrepreneurship & how it applies to the for-profit music industry. Explores the creation, assessment, growth management, *& operation of new & emerging ventures as well as opportunities for entrepreneurial models in existing organizations.
MPAMB-UE 1306 Interactive, Internet, and Mobile Music (Offered Spring 2019): A survey of contemporary theoretical, technological, and socio-economic structures that link music and participatory/interactive media and entertainment forms. 'Interactive' models in the new music industry include social networks, music search and recommendation engines, personalized Internet radio and streaming, mobile music, live entertainment, and the use of music in video games and smartphone applications. These are examined and contextualized with a view to identifying business opportunities for musical entrepreneurs, creators, fans and facilitators.
MPAMB-UE 1400 Entrepreneurship for The Music Industry (Offered Spring 2019): Students will acquire a basic framework for understanding the discipline of entrepreneurship & how to apply it to the music industry. The course is organized around the creation, assessment, growth development, & operation of new & emerging ventures in the for-profit music environments. Key concepts will be explored using the case methods.
MPAPE-GE 2189 Performance Practices/Entrepreneurship in 20th-21st Century Piano (Offered Spring 2019): A seminar/master class format will provide the context for the exploration of contemporary performance practices, interpretative strategies, extended techniques & the incorporation of multimedia in 20th & 21st century piano music. In-class performances & critiques will facilitate discussion of related aesthetic issues, programming strategies & the entrepreneurial & administrative skills relating to audience development.
Stern School of Business
BSPA-GB 2304: Social Entrepreneurship and Sustainable Development (Offered Spring 2019): The purpose of this course is to provide students with the essential conceptual frameworks and tools for creating successful social entrepreneurial ventures, initiatives, programs or partnerships that seek to tackle global poverty and collective action problems. It will cover a broad range of cutting-edge social enterprise and social entrepreneurship strategies from the global "North" and the "South" with a special focus on Sub-Saharan Africa and South Asia.
BSPA-GB 2306 Social Entrepreneurship in Sustainable Food Business (Offered Spring 2019): This course sees the free market as an opportunity to drive change in the food supply chain leading to better public health outcomes and even to serve as a catalyst for policy. As Gary Hirshberg the founder of Stonyfield states we exercise our vote with how we shop This course will make the case that the market for food is still highly inefficient often monopolistic at times and that choice is still limited and hard to fulfill all this against a backdrop where consumer demand for healthier food options is growing dramatically. This is not to suggest that by simply offering healthier food options consumers will choose them. Several recent studies have shown that this does not automatically happen. After all food choices are based on a variety of factors including taste preferences cost effectiveness ease of availability and brand image and messaging. This is where social entrepreneurs can play a pivotal role. Through a mix of passion persistence vision innovation and marketing savvy social entrepreneurs can develop and market desirable products and services that capitalize on this need-gap. They can create new choices serve as economic engines and drive positive public health outcomes all at the same time.
BSPA-GB 2314 Business Law (Offered Spring 2019): The objective of this course is to help develop an ability to recognize and understand legal issues in business. This course focuses on the body of law governing the types of issues that students can expect to encounter in their roles as managers of public and private companies consultants and entrepreneurs. Topics for discussion include but are not limited to contract and cyber laws; the various forms of business structures.partnerships corporations and limited liability companies business torts; product liability; and specific issues regarding entrepreneurs and employment law.
BSPA-GB 3337 Social Problem Based Entrepreneurship (Offered Spring 2019): Social Problem-based Entrepreneurship is a course designed to put the idea of teaching social entrepreneurship to its ultimate test—with the objective of incubating a series of social ventures through the course of the semester that have the potential to be viable businesses and positively impact social or environmental outcomes. Once the semester begins, “start-up” teams of four to five students each will be formed. The course will employ the latest techniques from Design Thinking to help teams identify a problem as the basis for the startup, prototype a solution and develop a business model through real customer discovery out on the field. While the problem they are looking to solve may be a national or global one, teams will be encouraged to focus on New York City as their initial market of choice to facilitate fieldwork.
BSPA-UB 41 Social Entrepreneurship (Offered Spring 2019): In this course students will have the opportunity to find and test new ideas and solutions to social problems, create sustainable business models (using lean startup principles), identify funding options and alternatives, learn how to measure social impact as well as scale/grow a social enterprise to name a few.
BSPA-UB 44: Sustainable Business & The New Economy (Offered Spring 2019): Taught by Jeffrey Hollender, Co-Founder and former CEO of one of the most successful sustainable brands - Seventh Generation - explores the future of sustainability and sustainable business, the role business plays in concentration of money and power, and how "net-positive" business can contribute to a world of greater justice, equity, and wellbeing.
BSPA-UB 51 Marketing for Impact: Strategies for Sustainable Business: The American corporate landscape is under assault. The average lifespan for a company in the S&P 500 is shorter than ever, approval ratings for corporations are lower than ever, and consumers are increasingly skeptical of advertising and corporate social responsibility messages that attempt to divert attention from unethical business practices. The ideas of stakeholder theory and shared value are gaining ground and increasingly being seen as necessary constructs for corporations. As part of this, the field of marketing is also undergoing significant change. This course will attempt to explore this “new normal,” study the evolution of the consumer, and explore what brands, both old and new, are doing and might do to succeed in the years to come. The course will rely on a series of cutting edge case studies and real-world projects brought to life by two entrepreneurs—one who is the co-founder of a leading health food brand and the other who is the co-founder of a leading creative agency
BSPA-UB 70 Social Innovation Practicum (Offered Spring 2019): This course is designed to help students gain actionable insights into the nexus between economic and social value creation. Specifically, the purpose is to provide students with hands-on exposure to the entrepreneurial pursuit of social impact and innovation. As a result of this course, students will gain: • Increased ability to recognize and critically assess various forms of social enterprise strategies as tools of economic development and social transformation • Greater understanding of the challenges of growing and sustaining a social enterprise, as well as special insights into enterprise development and growth • Improved consulting skills, including project planning, issue and stakeholder analysis, formulation of strategic and tactical recommendations, and client relationship management.
Degree Program: Andre Koo Tech MBA: Designed for students with a passion for technology, the Andre Koo Tech MBA gives the tools of business to those pursuing careers in the industry. A specialized core and elective courses complement built-in immersive opportunities.
Degree Program: MS-CEI: Master's of Science in Computing, Entrepreneurship and Innovation: The new MS program in Computing, Entrepreneurship, and Innovation (MS-CEI) is offered jointly by the Courant Institute and the Stern School of Business. The MS-CEI is designed to train future generations of technology entrepreneurs in the fundamentals of computer science and entrepreneurship.
ECON-GB 2190 Emerging Economies and Globalization: 1950 to the Present (Offered Spring 2019): This course compares the emergence and development of four of the world's leading enterprise systems Great Britain Germany Japan and the United States. It examines political cultural and economic similarities and differences of successful wealth-creating societies paying special attention to impacts of government entrepreneurship management and financial institutions. The objectives of the course are to develop an understanding of different enterprise systems and to hone abilities to think comparatively both over time and across national contexts.
ECON-UB 219 Great Entrepreneurs: This course will examine the manifold aspects of great entrepreneurship through the biographies of representative innovators.
FINC-GB 3173 Venture Capital Financing (Offered Spring 2019): This course provides institutional background and details necessary to deal with the venture capital and new issues markets Examines basic valuation issues appropriate capital structure the value of liquidity and the value of control Also considers the intangible aspects of entrepreneurship and venture capital forms of financing.
FINC-GB 3361 Entrepreneurial Finance (Offered Spring 2019): This course identifies and follows the wealth creation cycle that begins with company startups passes through successive stages of various kinds of private equity financing and ends with the harvesting of the created wealth through a sale or merger or initial public offering. Emphasis is placed on how entrepreneurial firms adapt financing and financial contracts to the information asymmetry problems the high degree of uncertainty and the conflicts of interest associated with startups.
FINC-GB 3373 New Venture Financing (Offered Spring 2019): This course focuses on financing entrepreneurial companies especially startup and early stage ventures Its overall aim is to understand how entrepreneurs and their financial backers can spot and create value This involves learning about the following topics that trace out the venture capital cycle opportunity recognition how to tell a great opportunity from a mere good idea valuation and evaluation placing a value on the opportunity for funding purposes negotiating funding structuring the financing contract so as to avoid conflict before it arises and optimize performance incentives managing the investment helping the entrepreneur in non-financial matters and safeguarding the investment and exit taking the investee company public in an IPO selling it to management or a trade buyer or closing it down.
FINC-UB 61 Entrepreneurial Finance: This course seeks to provide an understanding of the financial and transactional skills required to fund new businesses and mature firms. The course integrates both an academic and practitioner view of the challenges facing entrepreneurs and investors involved in business start-up, venture capital, and private equity investment activities. The course presents frameworks and techniques needed to evaluate high-risk opportunities and structure appropriate investment transactions.
FINC-UB 62 Applications in Entrepreneurial Finance: Fintech: This course examines the lifecycle of high-growth new ventures (i.e. startups), with a focus on how they are funded. We will follow a successful startup’s path from founding through the stages of new venture finance. These include developing a business plan and its financials, the core skills of valuation, the venture capital industry, and how entrepreneurs and investors realize returns. Through examples of specific companies and technologies, we will also learn about the emerging landscape of financial technology (fintech) startups. We will consider the following subsectors, where startups are either seeking to displace incumbents or sell them their services: personal finance, blockchain, equity crowdfunding, lending (peer-to-peer and AI-augmented), payments, insurance, institutional investment, and money transfer.
INFO-GB 2132 High Tech Startups & Products: A Technical Perspective (Offered Spring 2019): High-Tech software, whether at a red-hot startup or formidable incumbent, has become the ultimate value-adding force driving much of the modern economy. There’s not an exact science behind successful entrepreneurs, intrapreneurs and product managers. Identifying a genuine market need, building a product to address that need, and finding a business model to tie it all together profitably can’t be automated. That said, launching successful high-tech software as a new startup or product is no Voodoo either. While there’s no process that guarantees success, savvy entrepreneurs employ market-tested best practices to maximize their chances. High-tech software is built by a cross-functional team of software engineers, data scientists and/or user experience designers. Leading this team towards success requires understanding each role, how they solve problems through effective collaboration, and how to structure customers’ desires into the specifications these technologists need to deliver customer-delighting software.
INFO-GB 2345 Tech and the City: Customer-Centric Digital Entrepreneurship (Offered Spring 2019): Have you ever wondered what it's like to run a high-tech startup? This course provides students with immersive experiential learning about digital entrepreneurship through the lens of successful early-stage technology companies. Student teams are each embedded for a semester into different New York City-based startups from the investment portfolios of Union Square Ventures and other leading tech-focused venture capital firms. Over the course of this immersion students work with founders and investors to understand business models assess metrics and their connection to growth and funding and lead a customer centric assessment of the company's products.
INFO-UB 70 Digital Innovation & Crowdsourcing (Offered Spring 2019): This course explores new ways in which traditional firms as well as start-ups can become more innovative in today’s global economy by tapping into digital platforms and expertise residing outside traditional firm boundaries.
MGMT-GB 2353 Managing Change (Offered Spring 2019): Contemporary business environments contain challenges that demand an increasing pace, volume, and complexity of organizational changes. Most organizations, whether they are entrepreneurial start-ups or long-established Fortune 500 firms, find that they must change or wither. This course is geared toward deepening students' understanding of the challenges, techniques, and burdens associated with initiating and implementing major change in an organization. The objective is to prepare managers, or their consultants and advisers, to meet the challenges of organizational change successfully. As such, the course is especially useful for students who plan careers in management consulting, general management (whether in line or staff positions), and entrepreneurship or corporate venturing.
MGMT-GB 3333 Business Start-Up Practicum (Offered Spring 2019): This course seeks to provide an understanding of business planning techniques that transform ideas into viable commercial businesses Students will conduct the market organizational operational strategic and financial analyses that are required to produce a venture concept and an actionable business plan Participants will study firms business planning efforts as well as create a business plan during the practicum the course focuses on these principal themes How do entrepreneurs create business concepts and solve challenges, How does one qualify ideas and strategies in order to effectively select a course of action,How are action oriented plans structured in order to capture opportunity and mitigate risks.
MGMT-GB 3335 Foundations of Entrepreneurship (Offered Spring 2019): This course offers a framework for understanding the entrepreneurial process and exposes the student to most problems and issues faced by entrepreneurs who start new ventures. Case study is the principal teaching method supplemented by lectures, a venture planning exercise, and guest speakers. Major objectives are for students to learn how to identify and evaluate market opportunities; develop a venture concept and marketing plan; assess and obtain the required resources; and manage the launch of a new venture.
MGMT-GB 3339 Creative Destruction Lab Course: Students will learn about the formation, financing and management of disruptive startups through live cases, hands-on experience and workshops. The course will be centered on student observations of the interactions of startup founders and their potential investors. After familiarizing themselves with the startups, students will apply basic analytical tools, drawn from management, economics and finance to evaluate the size of markets, attractiveness of industries, financing options of early-stage ventures, sustainable competitive advantage of proposed strategies, and the risks and potential of ideas. Along with the experiential component, the course will introduce students to a framework for developing an entrepreneurial strategy. Due to the course’s special circumstances, which involve working with new companies seeking capital: 1) students sign a non-disclosure agreement, 2) penalty is imposed for missed classes, 3) interested students must apply to the course to be considered. The course will run over the Fall and Spring and is delivered in conjunction with the Creative Destruction Lab (CDL) program. Interested students should familiarize themselves with the CDL and its various activities prior to applying.
MGMT-GB 3356 Design Thinking for Managers: Technological innovation and new product development NPD are critically important to the creation of business opportunities and sustenance of wealth This course offers perspectives and frameworks that seek to understand technological innovation and NPD at different levels of analysis including the firm industry and national levels It addresses issues pertaining to the discovery development and diffusion of technological advances For example we attempt to understand the innovation process in both startup and established firms and when established firms have an easier or more difficult time bringing a new product to market and appropriating profits from it We also provide frameworks for assessing new technological and business opportunities.
MGMT-UB 30 Negotiation & Consensus Building (Offered Spring 2019): Effective negotiation and consensus-building skills are essential for success in almost any work life domain—whether your goal is to be an entrepreneur, film producer, business manager, or political leader. In this course, students study how people reach agreement and develop an analytical approach for reaching more effective agreements in organizational settings. The course draws from research in psychology and economics to provide academic content, while making use of role-playing exercises and experiential learning to emphasize key applied lessons.
MGMT-UB 8 Managing Innovation: The course addresses questions like: How is design thinking impacting our understanding of strategy and organization design? What roles do the project, middle and senior management play in the innovation process? How do you decide which ideas are worth pursuing? How do firms choose among multiple attractive innovation projects? What are the best ways to protect a firm’s intellectual property?
MGMT-UB 85 Patterns of Entrepreneurship (Offered Spring 2019): This course teaches students how to identify and evaluate business opportunities, develop a business concept and assess and obtain the required resources, and manage the growth of new ventures.
MGMT-UB 9087 Innovation and Entrepreneurship in Israel: The course explores the origins for the emerging of a vibrant technological entrepreneurial ecosystem in Israel. The course will explore recent trends in the development of the Israeli Hi-tech industry, highlight possible constraints for its continued growth.
MKTG-GB 2116 The Business of Producing: Entrepreneurship in Entertainment & Media: The course is designed to provide students with a framework for understanding the dynamics of producing a finished creative product in the entertainment and media industries. Covers the process of feature production from the initial concept of the story, through script development, to completion of the project. All the facets of the production process are explored, including script selection, finance, budgeting, timetable development, team building, talent selection, contract and union negotiating, regulation, and technology. Guest speakers include producers on independent movies, network TV, cable, syndicated TV, radio, and TV commercials.
MKTG-GB 2128 Consultative Selling (Offered Spring 2019): The goal of Consultative Selling is to provide students with the knowledge and skills that entrepreneurs - and nearly all other business executives - need to win customers and grow their business. We will use the consultative selling model to understand the process of selling discovery of and alignment with customer's needs, presentations of solutions, overcoming objections, and gaining agreement. Rather than pigeonholing selling as "something done by those sales types," we look at it as providing solutions to customer's problems. Selling is unique in that everyone does it. In business, we sell our products, proposals, IPOs, projects, budgets, and anything else that someone else has to approve. In life we buy cars and houses (buying and selling are two sides of the same coin), interview for jobs, propose marriage, and many other things that someone else has to say OK to. In short, selling is a fundamental life skill.
MKTG-GB 2171 Innovation & Design: The course structure will focus on a process used to describe a way of thinking and set of deliverables associated with creative concept exploration in product, digital, and/or environment design projects. Each week, the course will represent the phases conducted by an innovation consulting firm to synthesize real-time research, and approach ideation and investigation on parallel tracks.
MKTG-GB.2191 30 Tech Product Management: This course is designed to provide you with a framework for understanding product management for technology products within a range of organizations large and small. The course covers tangible tools, techniques, best practices and real world simulation of what a product manager faces in trying to deliver against product, company and user objectives.
MKTG-UB 49 Business of Producing (Offered Spring 2019): A specialized EMT course within the Berkley Center for Entrepreneurial Studies designed to provide students with a framework for understanding the dynamics of producing (as a business profession) a finished creative product in the entertainment and media industries, developing a business model, and generating an income stream to repay and provide investors with a profit. Educates the student in the process of feature film and long-form television production from the initial concept of the story, through script development, to completion of the project. Covers the most important steps in the production of an independent film, a studio project, a network TV or cable show, a radio program, a Broadway production, and an advertising television commercial. Explores all the elements a producer must know, understand, and eventually become skilled with through mastery of development, including script selection, finance, budgeting, timetable development, team building, talent selection, sales, contract and union negotiation, regulations, technology, and other relevant core competencies.
MULT-UB 151 Executive Practitioner Seminar: The Dynamics of the Fashion Industry (Offered Spring 2019): The fashion industry is a unique and highly visible part of the business world. Its economic impact to New York City is significant, employing 173,000 people and generating nearly $10 billion in wages. In addition, the semi-annual Fashion Week, which includes more than 500 fashion shows and attracts approximately 232,000 attendees each year, generates an economic impact of almost $900 million annually. New York City is the global capital of fashion. This course will bring together leading designers, manufacturers and retailers who will present and discuss with students the unique aspects of the fashion business. Both established players and entrepreneurial ventures will be represented, focusing on specific challenges the fashion industry faces in finance, marketing, sales, manufacturing, management and operations.
MULT-UB 301 Getting to Launch: The Lean Startup Lab: This course broadly focuses on venture creation and guides students through the thrilling ride that is the entrepreneurial startup process. Students explore the how-tos of identifying and evaluating opportunities, developing innovative business models, concept testing, gaining early customer feedback, and then rapidly iterating to better address market demand and meet competitor challenges. Emphasis is placed on completing a feasibility analysis that examines will it fly? and on creating a strategic plan for launching, operating, and financing their business, whether a web 2.0, traditional brick and mortar, for-profit, or social impact venture.
MULT-UB 302 Business Simulation (Offered Spring 2019): This course is designed as an introduction to the world of small businesses and entrepreneurship. A key objective is to help students understand the basic concepts applicable to the operations of any small business. This objective will be achieved through BizCafe, a business simulation game that requires teams of students to manage the operations of a local café over multiple time periods during which students make cross-functional business decisions, evaluate the outcomes of these decisions on their business, and then fine-tune their future decisions to improve the efficiency and effectiveness of their business. Over the course of the simulation, students will learn business terminology and how to interpret business information as they develop an understanding of the key functional areas of a business. They will also learn to apply business concepts in a dynamic, integrative environment
MULT-UB 39 Entrepreneurship 2.0 (Offered Spring 2019): Entrepreneurship 2.0 studies the process to launch and build a company. The students will form startup teams to brainstorm business ideas, research and test their products, and create a business summary for a live presentation to the class.
MULT-UB 40 Entrepreneurship for The New Economy: This course discusses how the Internet has created a truly global and completely interconnected world economy. It focuses on the dynamics of this new business environment and the steps necessary to build a business in a Web 2.0 economy.
MULT-UB 45 The Middle East: Cultures, Markets, and Strategies (Offered Spring 2019): MULT-UB 45 The Middle East: Culture, Markets and Strategies, is designed as an introduction to the Middle East, with a special focus on the Arabian Gulf (GCC) countries. It will examine key cultural, economic, political, and social structures in the region, and their implication for business strategies. The trip to Abu Dhabi will be used as a context to examine special topics that are relevant to the region. Some examples of topics that would be covered include sovereign wealth funds, the geopolitics of oil and renewable energy, Islam and Islamic finance, cultural issues, demographic and consumption patterns, and entrepreneurship. The topics will be covered through lectures, discussions, guest lectures, company visits, cultural excursions, and projects.
MULT-UB 5 Case Analysis (Offered Spring 2019): Case methodology is a critical tool for analysts, managers, and entrepreneurs. This course explores how strategic frameworks are applied to high level business problems. Case interviews and case competitions are used as models for learning. Students study the principles behind creating and delivering effective visual slide-based presentations via mock deliveries. Class time focuses on concept lectures and skill-building through individual and group exercises with self-critique. Assignments focus on creating and editing data-based presentations. This course is highly recommended for students who wish to participate in case competitions.
MULT-UB 66 Advanced Social Entrepreneurship: This is an advanced seminar for students who have taken the introductory course on social entrepreneurship, or have focused on similar course work in past study. Each student is responsible for developing an original blueprint for social innovation: a creative proposal for solving a societal problem.
MULT-UB 70 Social Innovation Practicum: This course is designed to help students gain actionable insights into the nexus between economic and social value creation. Specifically, the purpose is to provide students with hands-on exposure to the entrepreneurial pursuit of social impact and innovation.
MULT-UB 86 Entrepreneurship & Law in Practice (Offered Spring 2019): The course is designed around two games: the law game and the entrepreneurship game. The entrepreneurship game focuses on the legal and financial issues an entrepreneur considers in starting a business. The law game simulates a civil trial from inception to end.
OPMG-GB 2360 Real Estate Development and Entrepreneurship (Offered Spring 2019): This course will introduce students to the broad aspects of real estate development from an operations perspective. It is directed to students interested in real estate development from the point of view of three classes of investors: * an entrepreneurial investor, looking to buy a coop, condo or small property for individual use or rental * a working general partner of a small group of investors, who will actually manage and-or be responsible for overseeing the property after purchase * a passive outside investor, who may be searching for an investment that is limited in liability to the original investment. In real estate development, operating decisions will determine whether or not a deal will be successful and meet overall financial goals. Although most students will not work full-time in the real estate industry, property investments will arise as opportunities to increase passive income and wealth. Understanding how these deals are created and managed will allow investors to choose deals with the highest probability of success. The real estate topics discussed in the course will include all types of development: residential, hotel, office, retail, land and industrial properties. In addition to case studies, class lectures and discussions, some outstanding entrepreneurial developers will be invited as guest speakers to reinforce the ideas taught in class. The class will include a real estate development project, with group presentations to the class and potential outside investors.
OPMG-UB 60 Real Estate Development and Entrepreneurship (Offered Spring 2019): This course will introduce students to the operating process of real estate development from an entrepreneurial perspective.
Tandon School of Engineering
BT-GY 7033 Business Concepts for the Biotechnology Entrepreneur: This course focuses on the prospective entrepreneur with interest in biotechnology/biomedical products with emphasis placed on starting and sustaining a successful life science enterprise.
BTE-GY 9503 Project in Biotechnology and Entrepreneurship: This practical course offers students the opportunity to apply practically their knowledge and skills to analyzing technology, preparing their own business plans or working at an early-stage biotech company. The student can sign up for three projects.
BTE-GY 950X Project in Biotechnology and Entrepreneurship I: This practical course offers students the opportunity to apply practically their knowledge and skills to analyzing technology, preparing their own business plans or working at an early-stage biotech company. The student can sign up for three projects. | Prerequisite: Adviser’s approval.
BTE-GY 9513 Project in Biotechnology and Entrepreneurship II (Offered Spring 2019): This practical course offers students the opportunity to apply practically their knowledge and skills to analyzing technology, preparing their own business plans or working at an early-stage biotech company. The student can sign up for three projects. | Prerequisite: Adviser’s approval.
BTE-GY 9523 PROJECT IN BIOTECHNOLOGY AND ENTREPRENEURSHIP III: This practical course offers students the opportunity to apply practically their knowledge and skills to analyzing technology, preparing their own business plans or working at an early-stage biotech company. The student can sign up for three projects. | Prerequisite: Adviser’s approval.
DM-GY 6053 Ideation & Prototyping: In this class, the creative process will be investigated in order to generate ideas for art, design, technology, and business endeavors. The course will show how ideation, design research & thinking, and prototyping can inspire, inform, and bring depth to what one ultimately creates. Students will expand their arsenal of design research skills, learn how to think critically about their audience, content, form, and processes, as well as, understand the importance of utilizing more than one research and design strategy.
EG-UY 1001 Engineering and Technology Forum (Offered Spring 2019): In this course the notion of invention, innovation and entrepreneurship (i2e) is introduced to the students’ educational experience. Students will be exposed to elements of a research-intensive institution and diverse research performed by leading engineers, scientists, inventors and entrepreneurs.
FIN-UY 3403 Entrepreneurship and Financial Management: This course introduces the finance of entrepreneurship and venture capital. It considers the perspectives of the start-up firm and the venture capitalist and develops a framework for understanding the laws, contracts and issues involved in reaching mutually profitable contracts.
GLOB1-GC 2481 Hacking for Energy: Hacking for Energy is a semester-long graduate-level course designed to provide students a better understanding of some of the key challenges in creating a cleaner, more efficient energy industry. While in the course, students propose and iterate business and technical solutions to real-world challenges being faced by industry and policy stakeholders in the NYS energy economy. Past Industry Hosts have included Bright Power, Con Edison, GE, IBM, Tesla, and more. Students learn from working together in teams (teams are required), and the course represents a unique and important experiential learning opportunity via the Lean Startup methodology to help identify a solution to one of these key problems and assess the viability of that solution. Students learn about the start-up world, and the course provides exposure to potential employers in the energy industry. To be considered for this course, students must apply in teams through a competitive application process managed by the department.
MG-GY 673 HIGH TECHNOLOGY ENTREPRENEURSHIP:
MG-GY 7703 ENTREPRENEURSHIP (Offered Spring 2019): This course focuses on entrepreneurship and venture creation as key engines for wealth creation and successful business strategy in the modern, innovation- intensive, high-tech economy. The course deals with key issues such as: (1) assessing attractiveness of opportunities; (2) launching a new venture; (3) nurturing, growing and entrepreneurial venture; (4) obtaining the necessary financial, human and technology resources; (5) managing the transition from a small entrepreneurial firm to a large, sustainable, professionally managed but still entrepreneurial corporation.
MG-GY 7733 Services Innovation: This course examines how value creation occurs in a range of fast-growing services sectors, including retailing, hospitality, financial services, professional services, travel, logistics and healthcare. This course focuses especially on high-value services.
MG-GY 7743 Advanced Trends in Technology Management and Innovation: This course explores several trends that have emerged in the technology management and innovation arena in the past decade.
MG-GY 786 HIGH -TECH ENTREPRENEURSHIP:
MG-GY 7861 High-Technology Entrepreneurship: This course focuses on entrepreneurship as a critical engine for wealth creation in the high-technology and innovation-intensive economy.
MG-GY 7953 Global Innovation: This course focuses on global technology-enabled innovation. Topics covered include accessing global sources of innovation, new product development globally, growing prominence of IT and e-Business in global innovation, and the role of alliances and linkages with customers, suppliers and other third parties.
MG-GY 7983 Managing Technological Innovation and Emerging Technologies in Financial Services: This course, for current and future managers, introduces emerging information technologies and their applications in financial services industries. It covers three major financial services industries: banking, investment and insurance.
MG-GY 8653 Managing Technological Change & Innovation: The course explores a firm’s explicit need to manage and inspire people so they can communicate and innovate effectively. 
MG-GY 8673 Technology Strategy (Offered Spring 2019): This course examines in depth the strategic technological decisions that a general manager faces. From entrepreneurial start-ups to established companies, in dynamic as well as mature environments, a firm must create a conscious process of formulating and implementing a technology strategy to serve its business interests. Such a strategy guides investments in research and development, selection among and timing of alternate technologies, organization and communications, formation of alliances and funding of ventures.
MG-GY 8711 Introduction to Entrepreneurial Finance: This course is briefly introduces the financial requirements of entrepreneurial ventures and different sources of finance available to entrepreneurs. The course presents fundamentals for assessing various entrepreneurial financial strategies.
MG-GY 8713 Entrepreneurial Finance: This course focuses in detail on the financial requirements of entrepreneurial ventures and on different sources of finance available to entrepreneurs. It also examines the unique roles played by retail banks, investment banks, VCs, angels, internal sources of capital and incubators.
MG-GY 8731 Intro to Corporate Entrepreneurship: Large firms require professional management to innovate, however, large corporations often must also practice entrepreneurship. This course briefly introduces how large corporations nurture and sustain entrepreneurship.
MG-GY 8733 Corporate Entrepreneurship: This course focuses on how large corporations nurture and sustain entrepreneurship. It examines forms of internal entrepreneurship, corporate venture capital, and the obtaining of entrepreneurial capabilities via acquisition.
MG-GY 8741 Introduction to Entrepreneurial Marketing and Sales: This course introduces critical marketing and sales challenges facing entrepreneurial firms. An underlying theme is that successful innovative enterprises must be deeply familiar with relevant markets and must effectively cultivate and reach those markets.
MG-GY 8743 Entrepreneurial Marketing and Sales: This course focuses in depth on critical marketing and sales challenges facing entrepreneurial firms. An underlying theme is that successful innovative enterprises must be deeply familiar with relevant markets and must effectively cultivate and reach those markets.
MG-GY 9013 Design Thinking for Creative Problem Solving (Offered Spring 2019): This course explores creativity and design-led innovation, important notions in today’s world where companies are looking for creative, innovative and collaborative employees. This course deals in an applied and original way with the topic of creativity. The assumption underlying the course is that there is no such thing as creativity as a concept but that there is a creative process involving people, materials and a context. The emphasis in the course is on experiencing different methods and techniques that can help us be more creative in our work practices, careers and lives. In sum, you will learn creative problem solving techniques and design thinking skills to come up with new ideas and turn problems into opportunity while developing key skills for today’s organizations when they are looking at hiring people: communication and collaboration skills, project experience and a portfolio of innovative techniques.
MG-GY 9283 DOCTORAL SEMINAR ON ENTREPRENEURSHIP: This seminar familiarizes students with key viewpoints in the literature on entrepreneurship. Readings highlight the most important contributions to the literature by past and current academics. A critical analysis and review of this literature sets the stage for future research in this important management area. | Prerequisite: Doctoral standing or instructor’s permission. Co-Requisite: None
MG-GY 9503 MOT Capstone Project Course (Offered Spring 2019): This course provides an integrative and state-of-the-art intellectual experience for participants at the conclusion of the program. The course is divided into two half semesters. The first half semester enables participants to focus on discerning the overarching trends which are driving innovation in various industry sectors. The class is divided into small groups each of which develops a comprehensive view of a particular industry sector. In the second half of the course, participants focus on the culminating project of the IM program. Participants can choose to do their final projects on fir…[further description not available]
MG-GY 9703 Project In Strategy & Innovation Mgmt: The course considers issues from a holistic and top management perspective; employs case studies and projects to focus on key interrelationships between strategy, technology, innovation, corporate culture, organization structure and human factors.
MG-UY 3404 Innovation Management: This course examines the key managerial features of technology-enabled innovation and new product development. It focuses on accessing innovative capabilities through R&D, acquisition, alliances, joint ventures and innovation-friendly cultures and organizations.
MG-UY 4404 ENTREPRENEURSHIP: This course focuses on key aspects of entrepreneurship as a critical engine for innovation. It also treats entrepreneurship as a state of mind that is not limited to small firms. Students discuss current theories and practices related to starting and managing entrepreneurial enterprises, emphasizing firms in technology- , information- and knowledge-intensive environments. Particular attention is paid to the critical issues of (1) identifying opportunities that provide competitive advantage; (2) the development of a solid business plan; (3) the marketing of new ventures.
MG-UY 4514 Honors Capstone Project in Technology, Innovation and/or Information Management and Entrepreneurship I (Offered Spring 2019): In this course, qualified honors students work with a faculty member (and perhaps graduate students) on an advanced topic in technology, innovation and/or information management or entrepreneurship.
MG-UY 4524 Honors Capstone Project in Tech, Innovation and/or Info Mgmt & Entrepreneurship II: In this course, qualified honors students work with a faculty member (and perhaps graduate students) on an advanced topic in technology, innovation and/or information management or entrepreneurship. This effort may be directed toward developing theory, developing case material or developing a business plan and business strategy for a new venture, or another project of this caliber. A Thesis or Honor’s Thesis may compose part of this Honor’s Capstone course. | Prerequisites: senior status, 3.6 GPA or better through the junior year in major.
MS in Biotechnology and Entrepreneurship: Analysts predict biotechnology will be one of the most important applied sciences in the 21st century. We arm students with the skills to develop innovative products; they take those tools and launch high-tech businesses.
MS Management of Technology: The MOT program embodies the School of Engineering's academic philosophy of invention, innovation, and entrepreneurship (i2e). Put simply, i2e is about transforming scientific inventions into innovations that lead to significant economic and social impact.
PS-UY 2644 Creativity And Innovation: This course explores the nature of the creative act. What does it take to be creative? What are some of the cognitive and personality variables that aid and hinder creativity? Is innovation purely individual? Or are innovators a product of their time? The course also surveys literature on teaching creativity and innovation.
Tisch School of the Arts
ANDA-GT 2133 Intellectual Property and Entrepreneurship:
FMTV-UT 1201 Music Producer as Creative Entrepreneur:
GFMTV-GT 2245 Master Series: Producing (Offered Spring 2019): This course will focus on the changing landscape of “the audience” and our relationship with content as an expression of identity and perspective. The class will examine the shifting demographics of gender and diversity in North America as well as the significance of developed and emerging international and multicultural markets. With an expanded and progressive view of the marketplace, design thinking will be employed to look at new models for storytelling and to study entrepreneurial strategies for reaching wider audiences in the age of exponential technology.
ITPG-GT 2259 Entrepreneurial Issues:
MPAMB-GE 2105 Concert Management (Offered Spring 2019): Course emphasizes concert promotion & facilities management. Content to include large venues & club outlets, box office & crowd management, labor relations, production techniques (i.e. sets, lights, sound, costumes, etc.), special events, tour planning & coordination, contracts & riders. Case histories to display investment capital pursuits, administration/staffing, market identification, objectives, sequencing & strategies, budgeting, & break-even from an entrepreneurial perspective.
NCRD-UT 1301 Entrepreneurship and The Entertainment Business:
NCRD-UT 8515 The Basics of Entrepreneurship: This course is designed for students who are interested in future careers as innovative music executives and industry leaders. Topics include: different revenue sources; company operations and management; identification of new opportunities; effective market research techniques and strategies for successful implementation; and new venture formation.
NCRD-UT 8516 Social Entrepreneurship in Music:
OART-UT 1093 Creative Fundraising (Offered Spring 2019): This course will cover both traditional and non-traditional financing and fundraising in the worlds of entertainment and the arts. Although our focus will be on the film world (with an emphasis on feature films), we will take occasional forays into the worlds of television, theatre, and music. We will also look at product financing. The goal of the course is to provide students with a framework for understanding the dynamics (as well as the specific routes) to raising funds for artistic endeavors. Many entertainment projects require significant capital before they can be realized.
OART-UT 1241 Music Licensing Lab (Offered Spring 2019): Music supervision and music licensing are two of the hottest topics in the music business. This class will introduce you to the creative, financial, legal, and technical sides of music supervision as well as teach you the nuts and bolts of music clearance and licensing. We will look at the many different facets of a music supervisor’s job, and the services they provide for all types of media projects, including film, television, advertising, video games, online/apps, and more. If you aspire to have a career as a music supervisor, licensor, publisher, artist, songwriter, composer, producer, and/or creative entrepreneur, this course is for you.
OART-UT 1269 The Basics of Social Entrepreneurship: In this course, students learn about social entrepreneurs, how they think, the problems they address, the business tools they leverage and the strategies they employ to create social change. The aim is to inspire and empower students to put their ideas for social change in to action and to start manifesting the change they wish to see in the world.
OART-UT 1270 Social Entrepreneurship in the Music Industry:
REMU-UT 1037 Internship/Career Skills for the Music Entrepreneur (Offered Spring 2019): All Recorded Music majors are required to complete at least one internship in order to graduate. Recorded Music majors are required to complete 2 points as part of their Business Area requirements. 
REMU-UT 1038 Internship/Career Skills for the Music Entrepreneur: All Recorded Music majors are required to complete at least one internship in order to graduate. Recorded Music majors are required to complete 2 points as part of their Business Area requirements. Please see the ReMu Internship Site for registration information. This course is only for ReMu majors with more than one internship this semester.
REMU-UT 1152 Conversations with Technology Entrepreneurs: In this weekly discussion series, students will meet and hear from key entrepreneurial figures and innovators in music technology, with a focus on New York based tech figures who have launched recognized or profitable music-focused startups.
REMU-UT 1164 Advanced Workshop for Music Journalists, Writers, and Curators (Offered Spring 2019): In this intimate upper-level workshop, students with a demonstrated interest in music writing, journalism and/or curation will have the opportunity to draft, write and rewrite clips (reviews, blog posts, artist profiles, interviews, etc.) and have those clips routinely edited by a professional instructor. The objectives of the class are for students to: improve their own writing via detailed professorial line editing and thematic guidance; to learn how to incorporate negative critique and line edits to produce more robust writing samples; and to professionalize their writing by developing a portfolio of competitive writing samples (or a longer, sustained work) that can be pitched and submitted for publication. The workshop is also relevant for entrepreneurial writers, journalists and curators who are in the process of launching writing-centric business ventures (including, but not limited to: ad-supported blogs, online music hubs, documentary video projects or album box sets with a strong written / liner notes component).
REMU-UT 1170 Women as Entrepreneurs in Popular Music: In this course, students will engage in a historical and critical examination of the role that women have played, and the skills that have enables them to succeed, as creative and business leaders in popular music.
REMU-UT 1201 Creative Music Entrepreneurs in Historical Context (Offered Spring 2019): This 14-week course introduces students to the history of innovative entrepreneurs and institutions in American recorded music. We study how and why the fiefdoms and empires built by impressive and sometimes controversial icons have transformed the course of popular music.
REMU-UT 1207 Independent Project Management, Product Launching, and Breaking the Artist (Offered Spring 2019): This practicum course is for students to continue the development of projects as well as for live-testing marketing and launch plans and caters equally to aspiring executives, tech and social entrepreneurs, performers, producers, songwriters, and journalists. Utilizing project management techniques, students will be responsible for accomplishing weekly milestones that will move them towards product-market-fit and building an audience. Lessons from Creative Marketing and Incubation & Launch will move student projects from theoretical to applied, with the professor available to reiterate any difficult concepts and provide regular individualized guidance.
REMU-UT 1210 Conversations in the Global Music Business: From Crytocurrency to Big Data (Spring 2019): With sales of more than 1.3 billion, the German recorded music market is the third largest in the world: it is larger than the UK music market and behind only the USA and Japan. Beyond just numbers, the Berlin music business is unique: it’s home to hundreds of powerful independent and D.I.Y. record labels; it’s historically been ground zero for innovative electronic and dance music; and it’s a burgeoning tech hub for innovative software/hardware companies like Native Instruments, Ableton and Soundcloud. In this colloquium series, students will meet and hear each week from key creative entrepreneurial figures and innovators in the German and European music business.
REMU-UT 1216 The Business of Music: Creativity, Innovation, & Entrepreneurship (Spring 2019): This course aims to introduce students to the practical aspects of entrepreneurship in the music industry, the skills and innovative thinking that empower music entrepreneurs, and the processes and strategies that contribute to entrepreneurial success.
REMU-UT 1218 The Business of Music: Incubation & Launch (Offered Spring 2019): This course provides students with essential knowledge, a framework, the inspiration, and courage to translate their ideas involving music into new business opportunities and startup ventures. Through case studies, project work, reading, research, self-reflection, and interactions with guest speakers, students learn and experience entrepreneurship as a way of thinking and acting, and as a process that leads to new venture creation. The principal focus of this class is on the start-up process and the creation of new ventures that produce value.
REMU-UT 1223 Music Contracts & Dealmaking: The course provides a comprehensive and practical overview of the music contracts that you -- and every artist, musician, songwriter, record producer and other music business professionals -- need to launch and grow an entrepreneurial music venture. Learn proven strategies for navigating conflicts when they arise and how to safeguard your rights and interests in music that you create. Practice and apply newly acquired drafting and negotiation skills to current projects you are working on with personalized instructor and peer feedback.
REMU-UT 1226 Funding Your Music Venture (Offered Spring 2019): How am I going to fund my project? What are the funding sources available to me? What type of funding works best for my music venture idea? These are among the range of challenges that every creative entrepreneur faces when planning the start up of a new music venture. The good news is that there is money out there and there are more opportunities than ever for music entrepreneurs to fund their start up music ventures. Having the ability to find and leverage funding opportunities is a skill that every music entrepreneur must have to succeed. This class proposes to demystify the funding process and provides an overview of the main sources of music business funding: Grants, Investments, Crowdfunding, Friends & Family, and Bootstrapping among others.
REMU-UT 1241 Music Licensing Lab (Offered Spring 2019): Music supervision and music licensing are two of the hottest topics in the music business. This class will introduce you to the creative, financial, legal, and technical sides of music supervision as well as teach you the nuts and bolts of music clearance and licensing. We will look at the many different facets of a music supervisor’s job, and the services they provide for all types of media projects, including film, television, advertising, video games, online/apps, and more. If you aspire to have a career as a music supervisor, licensor, publisher, artist, songwriter, composer, producer, and/or creative entrepreneur, this course is for you.
REMU-UT 1269 The Basics of Entrepreneurship (Offered Spring 2019): This introductory course is targeted to all students who have a strong sense of their individual purpose and are motivated to change the world through music. In this course, students learn about social entrepreneurs, how they think, the problems they address, the business tools they leverage and the strategies they employ to create social change.
REMU-UT 1271 The Basics of Entrepreneurship: This course is designed for students who are interested in future careers as innovative music executives and industry leaders. Topics include: different revenue sources; company operations and management; identification of new opportunities; effective market research techniques and strategies for successful implementation; and new venture formation.
REMU-UT 1272 Entrepreneurship: Developing the Music Business Venture: This course is designed for students who are interested in future careers as innovative music executives and industry leaders. Topics include: different revenue sources; company operations and management, identification of new opportunities, effective market research techniques and strategies for successful implementation, and new venture formation.
REMU-UT 1401 Professional Development: Pitching Your Music Venture (Offered Spring 2019): The Capstone is a Professional Development project that demonstrates the acquisition and application of talent, knowledge and skills students have gained over the course of their education. The Clive Davis Institute of Recorded Music Capstone is a senior year project that prepares and positions majors for professional opportunities after graduation and the achievement of a Bachelor of Fine Arts. In this course, students will be required to conceptualize and implement a unique, customized entrepreneurial (or intrapreneurial) music venture and then pitch that venture to industry professionals in a live setting.
TCHL-UE 1151 Crafting Creative Curriculum: Space, Time and Classroom (Offered Spring 2019): This course is designed for students interested in learning about using creativity, entrepreneurship, and future studies in formal and informal educational settings. Special topics courses both explore technological progress and notions of futurism to better prepare students for a fast-paced world, and offer opportunities for students to create tangible and useful educational material and to exercise their creativity and entrepreneurial muscles in educationally significant ways.
THEA-UT 678 Producing: Artistic Entrepreneurship: This course focuses on the necessary steps to successfully found a company, enter work in a festival and produce self-created performance in a professional context. Issues explored include articulating a mission, the options for different producing models, choosing collaborators, developing a strategic plan, basic fund raising, marketing and managing the legal, financial and regulatory issues essential for start up enterprises in a theatrical environment.
THEA-UT 681 Persuasive Communication for the Entrepreneur: This course combines lecture and workshop formats to introduce students to the craft of speaking publicly and persuasively as an artist or entrepreneur.
Wagner School of Public Service
Degree Program: CAP-GP: Capstone: Advanced Lab in Social Innovation I: As part of the core curriculum of the NYU Wagner Masters program, Capstone teams spend an academic year addressing challenges and identifying opportunities for a client organization or working on a pre-approved, team-generated project in which they develop a business case or prototype to create social impact or launch a social enterprise.
EXEC-GP 2145 Design Thinking: In this course, students will develop skills as ethnographers, visual thinkers, strategists, and storytellers through a hybrid of seminar discussions and collaborative projects. They will untangle the complexities of related policy and explore innovative ways to create real impact.
EXEC-GP 2413 Strategic Philanthropy (Offered Spring 2019): This course will explore the fault lines within the field of philanthropy and prepare students to effectively leverage resources for their organizations. The course will examine different approaches to grantmaking including: social entrepreneurship, effective altruism, venture philanthropy, social justice grantmaking, and strategic philanthropy. Students will learn the differences across these conceptual frameworks and understand how they influence the ways in which foundations establish goals, develop strategies, evaluate grantees, and determine grant awards. By exploring both the conceptual and pragmatic dimensions of across grantmaking frameworks, students will understand the tensions and debates within the philanthropic sector and be well prepared to identify those foundations most likely to support their work.
EXEC-GP 4340 Digital Innovation Lab​: This course will help students gain the skills necessary to develop and refine a socially conscious digital innovation concept and bring it to fruition.
HPAM-GP 4838 The Making of a Healthcare Entrepreneur (Offered Spring 2019): Sobering fact: 90% of startups fail! Whether you are a founder or working for a founder, you are an innovator and an entrepreneur. The Making of a Healthcare Entrepreneur is the course for current and future health care innovators interested in learning how to exploit gaps and opportunities in the evolving healthcare industry and launch meaningful, valuable companies as measured by customers and investors. It provides innovators with the essential steps needed to take their idea from concept to reality. By using real cases to demonstrate the various paths taken by others, students will not only understand how to start up a company, but they will gain valuable insights into what it takes to succeed with investors, how to build a customer pipeline, and how to avoid pitfalls that can derail a company. The healthcare sector is complex.
PADM-GP 2125 Foundations of Nonprofit Management (Offered Spring 2019): Examination of the role of the nonprofit sector in contemporary society and the practical concerns of management. Historical, descriptive, and theoretical issues relevant to the sector are explored. Special attention is paid to the changing relationships between public, for-profit, and nonprofit organizations.
PADM-GP 2132 Social Entrepreneurship and Innovation by Design (Offered Spring 2019): This course is designed to help students understand and make their own mark in today’s revolution in how to innovate.
PADM-GP 2145 Design Thinking (Offered Spring 2019): The word "design" has traditionally been used to describe the visual aesthetics of objects such as books, websites, products, architecture, and fashion. Yet increasingly design as a discipline is expanding to include not just the shaping of artifacts but also the ways people interact with systems, services, and organizations. As the challenges and opportunities facing society grow more complex, and as stakeholders grow more diverse, an approach known as "design thinking" is playing a greater role in finding meaningful paths forward. Design thinking is an iterative problem-solving process of discovery, ideation, and experimentation that employs design-based techniques to gain insight and yield innovative solutions for virtually any type of organizational or business challenge, prominently including those within public service. In "Design Thinking: A Creative Approach to Problem Solving and Creating Impact," we will unpack each step of the design thinking process and become familiar with the design thinker's toolkit. Students will develop skills as ethnographers, visual thinkers, strategists, and storytellers through a hybrid of seminar discussions and collaborative projects. Over the course of seven weeks, students will directly apply what they have learned to public service and social entrepreneurial challenges about which they are passionate: they will untangle the complexities of related policy and explore innovative ways to create real impact.
PADM-GP 2188 The Business and Psychology of Social Entrepreneurship: The course objectives will be to learn about the history, context and varied definitions of social entrepreneurship, to observe effective examples of it in action, and to decipher key success factors and benefits, as well as risks and strategies for mitigating them.
PADM-GP 2310 Understanding Social Enterprise: This course is designed to help students learn how to launch and scale social enterprises. Using business as a force for good, social entrepreneurs implement innovative private sector approaches to solve social, cultural and/or environmental problems. Surviving start-up and scaling to maximize impact is an art, science and emotional journey, especially when attempted without investors. Statistics show that approximately 4% of small businesses surpass $1 million in revenues, while only 0.4% surpass $10 million. The course begins by exploring methods and motivations of Certified B Corporations and draws upon the real-life successes and challenges faced by social entrepreneurs. Students will complete several activities and projects to simulate the launching and scaling of their own social enterprises and should leave the course empowered with the tools, knowledge and depth of vulnerability involved with building a successful organization.
PADM-GP 2312 Financial Management of the Social Enterprise: Managing Financial & Social Returns (Offered Spring 2019): This course will explore best and evolving practices in the financial management and impact measurement of social enterprises. The class will be taught from the perspective of the social entrepreneur and social enterprise manager and introduce cases to assess financial challenges, fiscal performance and financing strategy of pioneering firms with a social mission. We will explore trends, successes and failures in managing enterprises to achieve both financial and social returns.
PADM-GP 2413 Strategic Philanthropy (Offered Spring 2019): This course will explore the fault lines within the field of philanthropy and prepare students to effectively leverage resources for their organizations. The course will examine different approaches to grantmaking including: social entrepreneurship, effective altruism, venture philanthropy, social justice grantmaking, and strategic philanthropy. Students will learn the differences across these conceptual frameworks and understand how they influence the ways in which foundations establish goals, develop strategies, evaluate grantees, and determine grant awards.
PADM-GP 4189 Capital Acquisition and Sustainability in social Entrepreneurship:
PADM-GP 4310 Understanding Social Entrepreneurship: This class offers an introduction to the field social entrepreneurship and the tools and tactics used by social ventures. Students should leave the course with a working knowledge of the range of social ventures and the common components they need to succeed.
PADM-GP 4315 Advanced Financial and Impact Modeling for Nonprofits and Social Enterprises (Offered Spring 2019): Increasingly, as the field of impact investing develops worldwide, leaders in the social field are adopting selected tools from their counterparts in the private sector. One of the most widely used and useful tools is the spreadsheet-based, projection model of an individual enterprise. This course focuses on modeling tools used by nonprofit organizations, social entrepreneurs and other practitioners to develop business strategies and funding approaches, including market-based funding, to scale their work.
Social Entrepreneurship Minor: Students will take carefully-selected courses at Wagner and Stern that explore the concept of students as "changemakers," entrepreneurship, and the management practices, public policy implications, and social and economic consequences of the rise in social entrepreneurship domestically and internationally.
Social Impact, Innovation, and Investment Specialization: This specialization blends financial management, impact investment, operations, and policy to prepare students to develop entrepreneurial solutions to the world’s most pressing challenges. 
UPADM-GP 221 The Meaning of Leadership (Offered Spring 2019): The Meaning of Leadership will prepare you to practice effective leadership and teamwork in a variety of contexts—business, politics, community organizing, entrepreneurship, sports, teaching, sales, coaching, etc—without relying on authority, status, hierarchy, or other external conditions. You will learn to create more meaning, value, importance, and purpose in your teammates, work, and professional relationships. As a result, your teams will accomplish more with greater satisfaction. Your teammates will feel inspired and will want to work with you again.
UPADM-GP 264 Understanding Social Entrepreneurship: This course investigates the different ways social entrepreneurs can make a difference here in the United States and around the world.
UPADM-GP 265 Fundamentals of Social Entrepreneurship: Problem Solving and Innovation: Using “business as a force for good”, social entrepreneurs implement innovative private sector approaches to solve social, cultural and/or environmental problems. Surviving start-up and scaling to maximize impact is both an art and a science, especially when attempted without outside investments. Statistics show that approximately 10% of small businesses surpass $1 million in revenues, while only 0.5% surpass $10 million. Fundamentals of Social Entrepreneurship will draw upon the real-life successes and challenges faced by the professor and other social entrepreneurs in structuring and scaling their enterprises. Students will read several articles, watch videos and complete group projects to experience the launching and scaling of their own social enterprises.
UPADM-GP 266 Advanced Social Entrepreneurship and Innovation: Students will examine their use in producing social impact, explore their own engagement in designing new combinations of ideas as social entrepreneurs, and develop their own ideas for addressing a social problem of concern to them.
UPADM-GP 267 Social Entrepreneurship Incubator & Practicum (Offered Spring 2019): This course is designed for upper-class undergraduates who have a social innovation project, entrepreneurial business, or CSR idea to develop or implement. Also welcome to the course are students who would like to learn and practice success skills and employment strategies, and are willing to participate in class teams with other students who have project ideas. To bring the dynamic world of social innovation fully into the classroom,
UPADM-GP 270 Global Social Entrepreneurship: Field Experience: The purpose of this course is to provide students with an academic overview and direct experience with the issues and challenges in contemporary Global Social Entrepreneurship. This area has become one of the fastest growing segments for business and academic development, and this course is a component of the Minor in Social Entrepreneurship for NYU undergraduates. Both business applications and social entrepreneurship areas will be explored in research, theory and practice during this class, through relevant readings, case studies, discussion and presentations by global social entrepreneurs.
UPADM-GP 801 Social Entrepreneurship: Financial and Budget Strategies: The class will provide an introduction to the financial concepts, tools, and analytical thinking that integrates programmatic and strategic priorities which enable innovative ideas to start and grow to financially viable sustainable projects and organizations.