Stern School of Business
BSPA-GB 2304: Social Entrepreneurship and Sustainable Development:
The purpose of this course is to provide students with the essential conceptual frameworks and tools for creating successful social entrepreneurial ventures, initiatives, programs or partnerships that seek to tackle global poverty and collective action problems. It will cover a broad range of cutting-edge social enterprise and social entrepreneurship strategies from the global "North" and the "South" with a special focus on Sub-Saharan Africa and South Asia.
BSPA-GB 2306 Social Entrepreneurship in Sustainable Food Business (Offered Fall 2018):
This course sees the free market as an opportunity to drive change in the food supply chain leading to better public health outcomes and even to serve as a catalyst for policy. As Gary Hirshberg the founder of Stonyfield states we exercise our vote with how we shop This course will make the case that the market for food is still highly inefficient often monopolistic at times and that choice is still limited and hard to fulfill all this against a backdrop where consumer demand for healthier food options is growing dramatically. This is not to suggest that by simply offering healthier food options consumers will choose them. Several recent studies have shown that this does not automatically happen. After all food choices are based on a variety of factors including taste preferences cost effectiveness ease of availability and brand image and messaging. This is where social entrepreneurs can play a pivotal role. Through a mix of passion persistence vision innovation and marketing savvy social entrepreneurs can develop and market desirable products and services that capitalize on this need-gap. They can create new choices serve as economic engines and drive positive public health outcomes all at the same time.
BSPA-GB 2314 Business Law (Offered Fall 2018):
The objective of this course is to help develop an ability to recognize and understand legal issues in business. This course focuses on the body of law governing the types of issues that students can expect to encounter in their roles as managers of public and private companies consultants and entrepreneurs. Topics for discussion include but are not limited to contract and cyber laws; the various forms of business structures.partnerships corporations and limited liability companies business torts; product liability; and specific issues regarding entrepreneurs and employment law.
BSPA-UB 41 Social Entrepreneurship (Offered Fall 2018):
In this course students will have the opportunity to find and test new ideas and solutions to social problems, create sustainable business models (using lean startup principles), identify funding options and alternatives, learn how to measure social impact as well as scale/grow a social enterprise to name a few.
BSPA-UB 44: Sustainable Business & The New Economy:
Taught by Jeffrey Hollender, Co-Founder and former CEO of one of the most successful sustainable brands - Seventh Generation - explores the future of sustainability and sustainable business, the role business plays in concentration of money and power, and how "net-positive" business can contribute to a world of greater justice, equity, and wellbeing.
BSPA-UB 51 Marketing for Impact: Strategies for Sustainable Business (Offered Fall 2018):
The American corporate landscape is under assault. The average lifespan for a company in the S&P 500 is shorter than ever, approval ratings for corporations are lower than ever, and consumers are increasingly skeptical of advertising and corporate social responsibility messages that attempt to divert attention from unethical business practices. The ideas of stakeholder theory and shared value are gaining ground and increasingly being seen as necessary constructs for corporations. As part of this, the field of marketing is also undergoing significant change. This course will attempt to explore this “new normal,” study the evolution of the consumer, and explore what brands, both old and new, are doing and might do to succeed in the years to come. The course will rely on a series of cutting edge case studies and real-world projects brought to life by two entrepreneurs—one who is the co-founder of a leading health food brand and the other who is the co-founder of a leading creative agency
BSPA-UB 70 Social Innovation Practicum (Offered Fall 2018):
This course is designed to help students gain actionable insights into the nexus between economic and social value creation. Specifically, the purpose is to provide students with hands-on exposure to the entrepreneurial pursuit of social impact and innovation. As a result of this course, students will gain: • Increased ability to recognize and critically assess various forms of social enterprise strategies as tools of economic development and social transformation • Greater understanding of the challenges of growing and sustaining a social enterprise, as well as special insights into enterprise development and growth • Improved consulting skills, including project planning, issue and stakeholder analysis, formulation of strategic and tactical recommendations, and client relationship management.
ECON-UB 219 Great Entrepreneurs:
This course will examine the manifold aspects of great entrepreneurship through the biographies of representative innovators.
FINC-GB 3173 Venture Capital Financing (Offered Fall 2018):
This course provides institutional background and details necessary to deal with the venture capital and new issues markets Examines basic valuation issues appropriate capital structure the value of liquidity and the value of control Also considers the intangible aspects of entrepreneurship and venture capital forms of financing.
FINC-GB 3361 Entrepreneurial Finance:
FINC-UB 61 Entrepreneurial Finance (Offered Fall 2018):
This course seeks to provide an understanding of the financial and transactional skills required to fund new businesses and mature firms. The course integrates both an academic and practitioner view of the challenges facing entrepreneurs and investors involved in business start-up, venture capital, and private equity investment activities. The course presents frameworks and techniques needed to evaluate high-risk opportunities and structure appropriate investment transactions.
FINC-UB 62 Applications in Entrepreneurial Finance: Fintech (Offered Fall 2018):
This course examines the lifecycle of high-growth new ventures (i.e. startups), with a focus on how they are funded. We will follow a successful startup’s path from founding through the stages of new venture finance. These include developing a business plan and its financials, the core skills of valuation, the venture capital industry, and how entrepreneurs and investors realize returns. Through examples of specific companies and technologies, we will also learn about the emerging landscape of financial technology (fintech) startups. We will consider the following subsectors, where startups are either seeking to displace incumbents or sell them their services: personal finance, blockchain, equity crowdfunding, lending (peer-to-peer and AI-augmented), payments, insurance, institutional investment, and money transfer.
INFO-UB 70 Digital Innovation & Crowdsourcing:
This course explores new ways in which traditional firms as well as start-ups can become more innovative in today’s global economy by tapping into digital platforms and expertise residing outside traditional firm boundaries.
MGMT-GB 2353 Managing Change (Offered Fall 2018):
Contemporary business environments contain challenges that demand an increasing pace, volume, and complexity of organizational changes. Most organizations, whether they are entrepreneurial start-ups or long-established Fortune 500 firms, find that they must change or wither. This course is geared toward deepening students' understanding of the challenges, techniques, and burdens associated with initiating and implementing major change in an organization. The objective is to prepare managers, or their consultants and advisers, to meet the challenges of organizational change successfully. As such, the course is especially useful for students who plan careers in management consulting, general management (whether in line or staff positions), and entrepreneurship or corporate venturing.
MGMT-GB 3333 Business Start-Up Practicum (Offered Fall 2018):
This course seeks to provide an understanding of business planning techniques that transform ideas into viable commercial businesses Students will conduct the market organizational operational strategic and financial analyses that are required to produce a venture concept and an actionable business plan Participants will study firms business planning efforts as well as create a business plan during the practicum the course focuses on these principal themes How do entrepreneurs create business concepts and solve challenges, How does one qualify ideas and strategies in order to effectively select a course of action,How are action oriented plans structured in order to capture opportunity and mitigate risks.
MGMT-GB 3335 Foundations of Entrepreneurship (Offered Fall 2018):
This course offers a framework for understanding the entrepreneurial process and exposes the student to most problems and issues faced by entrepreneurs who start new ventures. Case study is the principal teaching method supplemented by lectures, a venture planning exercise, and guest speakers. Major objectives are for students to learn how to identify and evaluate market opportunities; develop a venture concept and marketing plan; assess and obtain the required resources; and manage the launch of a new venture.
MGMT-GB 3339 Creative Destruction Lab Course (Offered Fall 2018):
Students will learn about the formation, financing and management of disruptive startups through live cases, hands-on experience and workshops. The course will be centered on student observations of the interactions of startup founders and their potential investors. After familiarizing themselves with the startups, students will apply basic analytical tools, drawn from management, economics and finance to evaluate the size of markets, attractiveness of industries, financing options of early-stage ventures, sustainable competitive advantage of proposed strategies, and the risks and potential of ideas. Along with the experiential component, the course will introduce students to a framework for developing an entrepreneurial strategy. Due to the course’s special circumstances, which involve working with new companies seeking capital: 1) students sign a non-disclosure agreement, 2) penalty is imposed for missed classes, 3) interested students must apply to the course to be considered. The course will run over the Fall and Spring and is delivered in conjunction with the Creative Destruction Lab (CDL) program. Interested students should familiarize themselves with the CDL and its various activities prior to applying.
MGMT-UB 8 Managing Innovation:
The course addresses questions like: How is design thinking impacting our understanding of strategy and organization design? What roles do the project, middle and senior management play in the innovation process? How do you decide which ideas are worth pursuing? How do firms choose among multiple attractive innovation projects? What are the best ways to protect a firm’s intellectual property?
MGMT-UB 85 Patterns of Entrepreneurship:
This course teaches students how to identify and evaluate business opportunities, develop a business concept and assess and obtain the required resources, and manage the growth of new ventures.
MGMT-UB 9087 Innovation and Entrepreneurship in Israel:
The course explores the origins for the emerging of a vibrant technological entrepreneurial ecosystem in Israel. The course will explore recent trends in the development of the Israeli Hi-tech industry, highlight possible constraints for its continued growth.
MKTG-GB 2171 Innovation & Design:
The course structure will focus on a process used to describe a way of thinking and set of deliverables associated with creative concept exploration in product, digital, and/or environment design projects. Each week, the course will represent the phases conducted by an innovation consulting firm to synthesize real-time research, and approach ideation and investigation on parallel tracks.
MKTG-GB.2191 30 Tech Product Management:
This course is designed to provide you with a framework for understanding product management for technology products within a range of organizations large and small. The course covers tangible tools, techniques, best practices and real world simulation of what a product manager faces in trying to deliver against product, company and user objectives.
MKTG-UB 49 Business of Producing (Offered Fall 2018):
A specialized EMT course within the Berkley Center for Entrepreneurial Studies designed to provide students with a framework for understanding the dynamics of producing (as a business profession) a finished creative product in the entertainment and media industries, developing a business model, and generating an income stream to repay and provide investors with a profit. Educates the student in the process of feature film and long-form television production from the initial concept of the story, through script development, to completion of the project. Covers the most important steps in the production of an independent film, a studio project, a network TV or cable show, a radio program, a Broadway production, and an advertising television commercial. Explores all the elements a producer must know, understand, and eventually become skilled with through mastery of development, including script selection, finance, budgeting, timetable development, team building, talent selection, sales, contract and union negotiation, regulations, technology, and other relevant core competencies.
MS-CEI: Master's of Science in Computing, Entrepreneurship and Innovation:
The new MS program in Computing, Entrepreneurship, and Innovation (MS-CEI) is offered jointly by the Courant Institute and the Stern School of Business.
Starting in Summer 2018, the MS-CEI has been designed to train future generations of technology entrepreneurs in the fundamentals of computer science and entrepreneurship - applications are due by December 2017.
MULT-UB 301 Getting to Launch: The Lean Startup Lab (Offered Fall 2018):
This course broadly focuses on venture creation and guides students through the thrilling ride that is the entrepreneurial startup process. Students explore the how-tos of identifying and evaluating opportunities, developing innovative business models, concept testing, gaining early customer feedback, and then rapidly iterating to better address market demand and meet competitor challenges. Emphasis is placed on completing a feasibility analysis that examines will it fly? and on creating a strategic plan for launching, operating, and financing their business, whether a web 2.0, traditional brick and mortar, for-profit, or social impact venture.
MULT-UB 302 Business Simulation (Offered Fall 2018):
This course is designed as an introduction to the world of small businesses and entrepreneurship. A key objective is to help students understand the basic concepts applicable to the operations of any small business. This objective will be achieved through BizCafe, a business simulation game that requires teams of students to manage the operations of a local café over multiple time periods during which students make cross-functional business decisions, evaluate the outcomes of these decisions on their business, and then fine-tune their future decisions to improve the efficiency and effectiveness of their business. Over the course of the simulation, students will learn business terminology and how to interpret business information as they develop an understanding of the key functional areas of a business. They will also learn to apply business concepts in a dynamic, integrative environment
MULT-UB 39 Entrepreneurship 2.0:
Entrepreneurship 2.0 studies the process to launch and build a company. The students will form startup teams to brainstorm business ideas, research and test their products, and create a business summary for a live presentation to the class.
MULT-UB 40 Entrepreneurship for The New Economy:
This course discusses how the Internet has created a truly global and completely interconnected world economy. It focuses on the dynamics of this new business environment and the steps necessary to build a business in a Web 2.0 economy.
MULT-UB 5 Case Analysis (Offered Fall 2018):
Case methodology is a critical tool for analysts, managers, and entrepreneurs. This course explores how strategic frameworks are applied to high level business problems. Case interviews and case competitions are used as models for learning. Students study the principles behind creating and delivering effective visual slide-based presentations via mock deliveries. Class time focuses on concept lectures and skill-building through individual and group exercises with self-critique. Assignments focus on creating and editing data-based presentations. This course is highly recommended for students who wish to participate in case competitions.
MULT-UB 66 Advanced Social Entrepreneurship:
This is an advanced seminar for students who have taken the introductory course on social entrepreneurship, or have focused on similar course work in past study. Each student is responsible for developing an original blueprint for social innovation: a creative proposal for solving a societal problem.
MULT-UB 70 Social Innovation Practicum:
This course is designed to help students gain actionable insights into the nexus between economic and social value creation. Specifically, the purpose is to provide students with hands-on exposure to the entrepreneurial pursuit of social impact and innovation.
MULT-UB 86 Entrepreneurship & Law in Practice:
The course is designed around two games: the law game and the entrepreneurship game. The entrepreneurship game focuses on the legal and financial issues an entrepreneur considers in starting a business. The law game simulates a civil trial from inception to end.
OPMG-GB 2360 Real Estate Development and Entrepreneurship (Offered Fall 2018):
This course will introduce students to the broad aspects of real estate development from an operations perspective. It is directed to students interested in real estate development from the point of view of three classes of investors: * an entrepreneurial investor, looking to buy a coop, condo or small property for individual use or rental * a working general partner of a small group of investors, who will actually manage and-or be responsible for overseeing the property after purchase * a passive outside investor, who may be searching for an investment that is limited in liability to the original investment. In real estate development, operating decisions will determine whether or not a deal will be successful and meet overall financial goals. Although most students will not work full-time in the real estate industry, property investments will arise as opportunities to increase passive income and wealth. Understanding how these deals are created and managed will allow investors to choose deals with the highest probability of success. The real estate topics discussed in the course will include all types of development: residential, hotel, office, retail, land and industrial properties. In addition to case studies, class lectures and discussions, some outstanding entrepreneurial developers will be invited as guest speakers to reinforce the ideas taught in class. The class will include a real estate development project, with group presentations to the class and potential outside investors.